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Quotation from Utilitarianism by John Stuart Mill
“The creed which accepts as the foundation of morals, Utility, or the Greatest Happiness Principle, holds that actions are right in proportion as they tend to promote happiness, wrong as they tend to produce the reverse of happiness”
Utilitarianism, Chapter II (7th edition (1879))

Mill's canonical statement of the principle, followed at once by the definition of happiness as pleasure and the absence of pain.
Citation: "The creed which accepts as the foundation of morals, Utility, or the Greatest Happiness Principle, holds that actions are right in proportion as they tend to promote happiness, wrong as they tend to produce the reverse of happiness" — John Stuart Mill, Utilitarianism, Chapter II (7th edition (1879)). (id utilitarianism-q1)
Portrait: John Stuart Mill by London Stereoscopic Company, c1870, London Stereoscopic Company, Public domain.
